After you first reach out, we’ll sit down for a chat to get to know each other. I’ll walk you through what you can expect, and we’ll discuss how animation can help you achieve your goals.
Next, we get started on building a plan of action with a deep dive into your specific goals, requirements, limitations, and work out the best way to reach your target audience.
Bringing together everything we cover in the discovery session, I create a project brief to guide the rest of our work together, including next steps and deliverables. You’ll sign on to go ahead with the project.
We take your story and distil, restructure, workshop and adapt it into a cohesive message. For longer videos this will include a script.
Animation is versatile, which is great for storytelling, but you’ll want a specific look and feel to your content. We build that look around your brand image.
Scene by scene we plan out the animation, building a storyboard to visualise the final product and align each element with your message.
I start creating the final-version illustrations based on the style frames and storyboard - visuals ready to be woven together with motion and sound.
If the project includes voiceover work, we get that underway so that it’s ready to be a foundation for the animation.
With all of the preparation ready, I get to work weaving the storyboard, style, and voiceover work together into an exciting motion graphic.
If your project includes audio elements, we’ll create them to match the completed animation and design a memorable experience.
Once the tweaking and polishing is all done, I deliver your completed content, ready to broadcast your story to the world.