Animation Process

We talk through your goals, your audience, and the communication problem you need to solve. I'll walk you through what to expect, and we'll work out together whether animation is the right tool for the job.

I bring everything from our discovery conversation into a clear proposal and quote. Once you're happy and you've signed on, we move forward together.

Once I've received your deposit, script, and any existing assets, I schedule your project in and we're officially off. The earlier I get these, the sooner we get started.

I design the look of the animation around your brand and your audience. Style isn't just aesthetics, it's a communication strategy. Before anything moves, you'll see exactly what the finished animation will look like through a set of style frames.

Shot by shot, we map out the animation, aligning visuals with your message and making sure every moment earns its place.

With style and storyboard locked in, I create the final illustrations, all the visual ingredients, ready to be brought to life with motion and sound.

If your project includes a voiceover, we get that recorded and finalised now, it becomes the structural backbone that the animation is built around.

All the pieces come together. Storyboard, style, illustrations, voiceover. I weave them into a cohesive motion piece that moves the way your story needs to.

I select and layer stock music and any additional audio to match the pace, tone, and emotional intent of the completed animation.

Final tweaks done, your animation is packaged up and delivered. Complex information, made accessible. Your audience has what they need to understand, decide, and act.